British firms can no longer ignore opportunity singles’ day offers

Chinese consumers are expected to spend $20 billion in the Singles’ Day shopping splurge that claims to be the world’s biggest shopping event. In less than seven minutes after midnight on Friday, Chinese e-commerce giant Alibaba said 10 billion yuan (US$1.47 billion) of products had already been sold through its platforms as consumers indulged the now

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Source: SmallBusinessUK